Empire East teams up with Tayo Tayo in “Christmas Pantry”


December 7, 2021, Quezon City – The “Community Pantry sa New Manila” reopens its doors at Broadway Centrum where hundreds of beneficiaries, affected by the onslaught of the COVID-19 pandemic, received gift packages from employee-volunteers of Empire East. This initiative was made possible through a fundraising raffle, the proceeds of which were used to purchase basic food items for the traditional Noche Buena, bringing hope and joy to poor families amid the lingering health crisis.

“Salamat po sa Empire East in Tayo Tayo dahil may malaking tulong po itong ginagawa niya lalo ngayong Pasko,” explains Marie, a mother of five, who has been the patron of the community pantry for several months.

President and CEO Atty Charlie Yu and Empire East employees distribute Christmas Pantry items

Tayo Tayo, which translates to “stick together,” is a group of neighbors in New Manila who organized a community pantry inspired by Maginhawa and Quezon City. As of April this year, hundreds of beneficiaries have been lining up in the pantry for each day of operation, where they can get their share of rice, vegetables, canned goods and other food items. What started out as an initiative of individuals and neighboring families has evolved into a larger effort, where various NGOs and private companies, as well as volunteers who are not residents of New Manila, have contributed. support.

Empire East has nearby condominium projects and a sales office at the Community Pantry sa New Manila location. For this reason, employees individually donated goods for the awareness project, even during the first months of its operation. This time, the company made a collective effort to help underprivileged families by sponsoring an offer of gifts through a “Christmas Pantry”.

“I missed doing charitable work like this. It always feels good to help others in need, ”says Jason, an Empire East employee who volunteered at Broadway Centrum. He also added that he was involved in the company’s various corporate social responsibility (CSR) initiatives before the pandemic. He is therefore delighted to participate in this activity again.

In addition to its world-class residential communities in the key cities of Metro Manila, Rizal and Laguna, Empire East has been consistently praised for its innovative CSR projects under “Empire East Cares”. In addition, its pocket-sized employee-initiated CSR programs aimed at young students, displaced families, indigenous communities and other disadvantaged sectors of society have been praised and recognized over the years.

Follow @empireeast on Facebook, Instagram, YouTube and Twitter to learn more about Empire East Cares. Also check out the inspirational stories from the pantry by following facebook.com/tayotayocommunity and joining facebook.com/groups/communitypantrysanewmanila.


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